[:kəˈrɪəz] n.m. Professions, technical skills characterized by a specificity requiring learning and experience. Public affairs, corporate and executive communication, social and internal communication. Tailor-made.
Public affairs subjects are always hybrid: on one side, they represent an organization’s interests, and on another, those of its competitors, public officials, or an NGO’s.
Our strategy: we find the meeting point between public interest and private interests, we propose solutions, we find compromises, and we push the debate forward.
Our method: build substantial, written, and structured argumentaries; use them as support for our advocacy with stakeholders; adapt to crises when they take place; ensure the follow-up, until we obtain the desired results.
Organizations are now more open and have to deal with an increased flow of information that is increasingly harder to control. Their reputation depends on the quality of their internal and external communication.
Communication needs to be oriented towards employees, less top-down, and more open to the exterior, with less corporate language. This approach gives meaning to the company’s strategy and creates more favorable conditions for a better collaboration among teams. It is also this approach that contributes to a better reputation in the long run.
Agile methods, liberated companies, freelancing, nudge: all successful methods symptomatic of a true change. We now know that the highest-performing start-ups and companies innovate as much in their business model as in their social one, with no fear of drifting away from tradition.
To allow themselves to succeed in the long run, companies have to understand workers’ new aspirations, and they have to dare to change their corporate culture, their managerial practices, as well as their working methods… sometimes, they even have to accept restructuring.
We will support you in sectors such as healthcare, retail, human resources, and many others…
Pergamon’s consultants are experts in their subjects and geeks in argumentation and influence strategy.
